Semrush Pro brings SEO Writing Assistant recommendations into the WordPress editing workflow. As you write or revise a page or post, the assistant provides real-time readability and SEO guidance based on high-performing content in Google search results.

Writers, editors, website owners, and content teams can use it to review their own copy or text written by someone else before publication.

How writing checks guide revisions

• Readability: Check the Flesch-Kincaid score to assess how easy the text is to read and find areas to improve.
• Related keywords: Get semantically related keyword suggestions that may help strengthen search visibility.
• Tone of voice: Review whether the writing stays smooth and consistent in tone.
• Plagiarism check: Check submitted writing for originality and help avoid potential penalties.
• Rephraser: Rework selected passages to improve quality, adapt copy for different channels, or get past writer’s block.
• Overall score: Review the content’s SEO potential based on key on-page factors.

Set up a recommendation set

Open the page or post you want to work on and choose Connect SEO Content Template. Specify target keywords, then use the recommendations to review readability, related terms, tone, originality, and on-page SEO considerations. You must be logged in to a Semrush account to use the writing recommendations.

Free and Pro Semrush accounts can create one recommendation set tied to a document for a lifetime. Higher-tier accounts have keyword budgets that vary by subscription plan and include access to the Semrush Content Marketing Platform.

Install the add-on

1. Download the plugin ZIP file.
2. In the WordPress administration area, open Plugins and choose Add New.
3. Select Upload Plugin, choose the ZIP file, and install it.
4. Activate the plugin from the installed plugins list if it did not activate automatically.

After installation, open the page or post you want to improve and select Connect SEO Content Template. Sign in to your Semrush account to access recommendations.

Text processing and telemetry

To analyze text, the plugin sends it to the Semrush API, where it may also be stored for statistical analysis. The plugin uses third-party code from the Semrush SEO Writing Assistant, and telemetry data is collected through Google Analytics. Review the Semrush Privacy Policy and Terms and Conditions for more information.