Configure a points-based loyalty program

Points and Rewards for WooCommerce Pro lets store administrators award points for sign-ups, purchases, referrals, social sharing, comments, birthdays and other configured activities. Customers can redeem points for discounts, free products or other rewards offered by the store.

Membership levels and badges

Set membership levels according to the points customers collect. Configure exclusive discounts for selected products or categories, set point conversions by currency, and award points when customers move to a higher level. Pro works with unlimited user levels and badge kinds; the free version supports two levels.

Purchase rules and referrals

Set points according to order value, cart subtotal or number of orders. For example, a store can award one point for each dollar spent. You can also award points for using selected payment methods.

Customers can earn rewards when another user purchases through their unique referral link. They can share referral links through Pinterest, Facebook, Twitter, email and WhatsApp.

Gamification and customer messages

Configure activities such as spin-the-wheel campaigns, quizzes, referrals, birthday rewards and comment-based points. Customizable pop-ups can show earned points and referral counts, use dynamic pictures, appear on selected pages, and use more than five predefined templates. Email notifications can tell customers when they earn points.

Point management and integrations

• Set an expiration period for earned points and assign points to completed previous orders.
• Restrict new reward points when customers apply points during checkout.
• Review points earned and redeemed in the user points report.
• Use API settings to integrate the add-on with other applications.
• Enable the available Klaviyo integration to sync customer loyalty data for marketing automation.

Set up the program

Install the Pro version with your WooCommerce store, then open the plugin settings to configure points, membership levels, rewards, referrals, gamification, expiration and email notifications. Choose which payment methods or activities earn points, define redemption rules, and choose the pages where pop-ups appear. To sync loyalty data through Klaviyo, enable that integration in its settings.